Most of us web designers follow a planned workflow to do our work. However, have you ever wondered if it is the correct way to do the work. Lets discuss 20 Website Design facts You Probably Didn’t Know About.
1. The world’s first website is still online.
World’s first website was created By Tim Berners-Lee on August 6, 1991 and is still online.
Although its not much by todays standards, but its the grandparent of all websites ever.
2. The 7 seconds attention span
Human attention span is less than a gold fish. While goldfish’s attention span is 9 seconds, humans have just 7. Moreover an average user will take only half second to form an initial opinion of a website.
In that time, the user will decide what the site is about and if the content is interesting.
3. Color affects user perceptions
- White and pink are regarded as sincere and pure
- Red, orange and yellow brings out energy and excitement
- Black shows credibility, strength, power and professionalism.
- Green represents the color of life, renewal, nature, and energy
Moreover, men and women prefer different colors. So, your website on female cosmetic may loose visitors because you have more male specific colors.
Website and Brand Designers have long used color psychology to influence user perception of a product or service. For instance, the blue color used in facebook, acts as a credible, calming and clean color. It is helpful for users to focus on the actual content rather than striking design elements. Similarly, different colors have different qualities.
4. By 2022, mobile data traffic is expected to reach 77.5 exabytes per month.
Yes, and that is 620000000000 GB of data use per month. In comparison, 19.01 exabytes of data was used per month in 2018.
5. Surprise- Text attracts more attention than images.
Although images grabs the attention of human brain easily, it can often be misunderstood or misrepresented. Textual content attracts users to know more and increases curiosity.
6. Prototyping tools builds trust
Involving the client in the design process is essential to effectively move the project toward a satisfactory result.
Prototyping tools such as Invision App and Marvel helps web designers easily share and get feedback before starting to design. Now that is a Website Design facts , every web designer should practice.
7. People view your website from the top left corner.
The art of reading started from stone tablets, papyrus scroll and papers. Today we use digital banners and mobile phones.
One thing that never changed is how we read. In most cultures, we start reading from top left. Therefore, it is always helpful to design your most important content in an F or Z pattern.
8. Readers ignore banners.
Banner blindness is a phenomenon where website users consciously or unconsciously ignore banners or information present in a banner like fashion.
Study suggests that 86% of consumers suffers from banner blindness.
9. People ignore the lower parts of your website.
Most of the users will give time to the upper portion of your website and ignore the lower part. A study suggest, users spend on average only 5.59 seconds reading the content of a website.
10. Avoid Fancy Fonts.
That’s true. Users like simple and common fonts that we see regularly. Fancy new fonts takes the attention of a user away and they ignore the content of the site.
11. Big pictures attracts more attention.
Big and bold photos will grab the attention of users.
Eye catching images with bold text gets a message conveyed much easily.
12. Visitors read headlines.
Humans of digital age wants to get the information fast. With thousands of similar article available on the web, users scans over your content
55% of visitors read articles For 15 Seconds or Less. Having big and bold headlines definitely helps in giving value.
13. Visitors spend more time looking at menus and buttons.
Visitors always pays extra attention to the menus and buttons of a website to check the available options as soon as possible.
Menus and buttons lead us to solutions to our problems. Specific, logical, and intuitive menu items and buttons increases user interaction.
This is one of the Website Design facts, I didn’t know about before researching for this article.
14. Lists are useful at keeping your reader focused.
- Strategic bullet points keeps people reading
- They are easily scannable and present multiple points
- It also looks different than rest of the text and gives a visual break for the reader
15. Short paragraphs work better than long ones.
Shorter Paragraphs are easier to read and understand. Longer paragraphs are difficult to understand.
Neil Patel, a digital marketer suggests that one-line paragraphs are the best for conversion.
16. CTA, that are placed inside or below an awesome piece of content, get more clicks.
Adds or CTA gets more visibility and interactivity at the top of the page or in an area that has an interesting piece of content.
If you are providing value to your readers, you can easily place an add or an action button near it.
17. By 2020, smartphone users is projected to reach 2.87 billion.
In comparison, the total population in the beginning of 2020 is 7.75 billion and its increasing at a massive pace. By 2020 almost 30% of world population will be using smart phones and with it will your potential visitors.
18. Menu works best when placed in the top of your website.
Most websites have menus in the top of the page and your visitors expects it to be there too.
When a new visitor comes to your site, they want to receive the information quickly. An oddly placed or a hidden menu confuses a visitor and they may leave the site.
19. Mobile phone users likes visuals more than text or content
people surfing the web in mobile don’t want to spend their time reading the content. They are more interested in getting information through visual elements.
Big and bold images and also videos gets more attention in mobile than text.
20. Call for attention headlines.
Headlines of your article should call for attention. Since the purpose of a headline to make user read the first sentence. Therefore, you can make them interested from the first line itself.
Conclusion
As more and more people uses web, new design trends and usage statics are born.
We also have a infographics showcasing the 20 points mentioned here.
Are you aware of any interesting Website Design facts that others Probably Didn’t Know About. Write to us about what you think.
Do you want to learn about the 3 things to ace for becoming a good web designer?. We describe it here
I like the efforts you have put in this, regards for all the great content.
Your article helped me a lot, is there any more related content? Thanks!
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